• Woola

Greentech Startup of the Year – Woola Wins €50,000 cash prize

We have some great news! Woola won the largest sustainable technology startup competition in Central and Eastern Europe – PowerUp! We were awarded a 50,000 € cash prize and the title of Greentech startup of the year in CEE!

The PowerUp! competition is organized by EIT InnoEnergy, Europe’s largest sustainable energy impact fund. It is the largest competition for startups in the CEE region. Out of more than 360 startups that applied for the program, 14 startups entered the final round of the national preliminary rounds.

After winning the national finals and getting the title of the best greentech startup in Estonia, Woola moved on to the finals. Our wool packaging material was a big hit and we were awarded the “Startup of the year in the CEE region” title. As the winner of the competition, in addition to the € 50,000 prize money, Woola will have access to the EIT InnoEnergy’s extensive network and financial investments.

Receiving a € 50,000 cash injection amidst COVID-19 crisis is a huge step forward in building our product. We are excited to share the developments this investment has brought us!


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